AMAZON Prime Day is officially happening between Tuesday July 16 and Wednesday July 17, but it’s a members-only event.
If you’re not a member yet, don’t worry, we’ve got all the details on how to join Amazon Prime in time for the big two-day sale.
Prime Day marks a massive worldwide flash sale event, and it’s one of the star dates in the retail calendar.
This year, it kicks off on Tuesday July 16, coinciding with some major milestones for the brand, especially its 30th anniversary.
We’re gearing up for an exciting Prime Day ahead, as Amazon gets ready to roll out thousands of discounts spanning tech, beauty and beyond.
It’s Amazon’s way of wooing new customers into its all-inclusive subscription service, including its video, audio, and music services.
Plus, there’s more to Amazon Prime than just Prime Day.
Right now, you can snag two free months of Kindle Unlimited or try out Amazon Music for three months at no cost.
Already part of the club? Then you can enjoy 3 months of Audible for free, exclusively for Prime members.
If you’ve been thinking about grabbing a Prime membership, now’s a perfect time.
Check out all the details below to score big on the sale and enjoy all the perks that come with Prime.
When is the Prime Day 2024 taking place?
Make sure to note down the dates, as Prime Day 2024 has just been confirmed for July 16-17th.
This time around, the event aligns with Amazon’s 30 years in business and marks the 10th anniversary of the popular Prime Day sale.
As always, they’re pulling out all the stops with massive discounts exclusively for Prime members.
The sale kicks off on July 16th at 00.01 BST and runs through July 17th until 23.59 BST, so get ready to score some incredible deals.
We’ve also seen extra Prime Day events in October for the past couple of years, so stay tuned for updates, and keep this page bookmarked.
What was on sale last Amazon Prime Day?
Seeking inspiration or curious about what’s in store?
Check out some of the top discoveries from the latest Amazon Prime Day.
- Amazon eero 6 dual-band mesh Wi-Fi 6 extender, £64.99 (save £35) – buy here
- Amazon Basics 14-Piece Knife Set with Block, £20.75 (save £3.90) – buy here
- Amazon Basics Computer Backpack, £39.23 (save £7.31) – buy here
- BaByliss Super Stubble Trimmer, £64.99 (save £45.01) – buy here
- jumper 16 Inch Laptop, £329.99 (save £770) – buy here
- Xbox Wireless Controller, £39.99 (save £20) – buy here
- Amazon Fire HD 10 Tablet, Certified Refurbished, £66.99 (save £68) – buy here
- Ninja Speedi 10-in-1 Rapid Cooker, £159 (save £90) – buy here
How to sign up for Amazon Prime for free
To get ready for Prime Day on Amazon, visit their Prime sign-up page to join Amazon Prime.
If you’ve never been a member before, consider signing up using the 30-day free trial closer to Prime Day to maximize its benefits.
Remember, if you change your mind or simply want to enjoy Prime Day, make sure to cancel before the trial ends to avoid the £8.99 monthly fee.
That said, we believe Amazon Prime offers exceptional value with perks like free next-day delivery on thousands of items and access to Prime Video.
For previous members, you can easily reactivate your subscription in preparation for the upcoming sale.
Hear about the best live Amazon deals
To stay updated on the top Prime Day deals for the next sale, consider bookmarking our continually updated list of the best Amazon Prime Day deals.
But beyond the physical items, expect discounts on Amazon’s subscription services like Audible, Amazon Music Unlimited, and Kindle Unlimited, often featuring extensive 3-month trial periods.
Already a Prime member? You’ll receive tailored recommendations for a wide range of products.
If you’re new to Prime, explore reduced prices on everything from skincare to gardening essentials.
What is Amazon Prime and how much does it cost?
Amazon Prime stands out as a top-tier subscription service offered by the internet titan.
Subscribers gain entry to a wide array of benefits, including Prime Video’s extensive streaming library, free delivery within the same day or next, and exclusive advantages tailored for Kindle and grocery needs.
For £8.99 per month or £95 annually, you can unlock these perks and more. Sound good? Sign up right here.
Students are eligible for a special rate of just £4.49 per month or £47.49 per year, making it even more accessible for those in education.
How to cancel an Amazon Prime trial
If you’ve just begun your Amazon Prime trial, remember to cancel before the 30 days are up to avoid the monthly fee.
To do this, log into your Amazon account and navigate to “Manage Your Prime Membership”.
Next, choose “Cancel free trial” on the left side of the page if you wish to cancel immediately.
Alternatively, you can opt for “Do not continue” at this point.
By doing so, you’ll enjoy Prime benefits until the end of your trial, after which your membership will automatically cancel, and you won’t incur any charges on your payment card.
How to cancel a paid-for Amazon Prime subscription
If you pay for Amazon Prime, you can cancel the service by going to “Manage Your Prime Membership” when logged into Amazon.
Then click “End membership” on the left-hand side of the page.
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