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AMAZON has cut prices on its smart TVs for its 48-hour Prime Day sale.
You can now snag the 43-inch Fire TV 4-Series for a huge 47% off, down to just £229.99. At that price, I’m ready to make the upgrade.
Amazon 43-inch 4-Series 4K Fire TV,
£229.99 (was £429.99)
UPDATE (08/10): Amazon has marked this deal as limited in stock.There are alternative 43-inch deals from Hisense (£229) and Toshiba (£179).
The 43-inch Fire TV is currently sitting at number three on Amazon’s list of best-selling TVs.
It’s not every day you come across a 4K TV of this quality for under £500, which explains why it’s flying off the shelves.
The 43-inch 4-series Fire TV is now nearly half price, the lowest I’ve ever seen it at £229.99. That’s enough to get anyone excited, including me.
I still remember splurging on Amazon’s 32-inch Fire TV a couple of years back, paying full price, only to watch it drop during Prime events.
It’s served me well, but with upgraded optics, a larger screen, and enhanced audio on this 4-series, I’m not making that mistake again.
I’m ready to say goodbye to my old model and snag the 43-inch 4-series for a bargain at £229.99.
If you’re looking to upgrade your home entertainment setup without breaking the bank, the 4-Series is definitely worth it at this price.
With 4K Ultra HD, HDR 10, and Dolby Digital Plus support, I’m looking forward to clearer pictures and more vibrant colours than my standard HD 2-series can manage.
One thing that won’t change is the Alexa-powered Voice Remote. At first, I wasn’t sure how much use I’d get out of it, but it comes in handy.
Just press and ask for your favourite apps, movies, and shows, plus it makes finding content and switching streaming platforms a breeze.
TV deals on Amazon Prime Day
Big, small, budget, premium - there are lots of televisions on sale for Prime members.
- Amazon 32-inch 2-Series Fire TV, £139.99 (was £249.99) – buy here
- Amazon 43-inch Omni Series Fire TV, £299.99 (was £549.99) – buy here
- Toshiba 43-inch Fire TV, £149 (was £199) – buy here
- Panasonic 50-inch MX800B 4K Fire TV, £319 (was £379) – buy here
- LG 50-inch UT80006LA 4K TV, £379.05 (was £549.99) – buy here
- Panasonic 50-inch MX800B 4K TV, £319 (was £379) – buy here
- Samsung 55-inch DU8070 Crystal 4K TV, £424.99 (was £649) – buy here
- Amazon 65-inch Omni QLED Fire TV, £849.99 (was £999.99) – buy here
- Panasonic 65-Inch TX-65MX610B 4K TV, £449 (was £549) – buy here
You’ll also get endless entertainment options. With popular subscriptions like Netflix, Prime Video, and Disney+ right at your fingertips, you’ll never run out of things to watch.
I’m looking forward to enjoying my go-to shows on that bigger, clearer screen.
Amazon rolled out a treasure trove of device deals last week. You can check out the best offers on the Amazon device deals page.
Prime Day finishes tomorrow (October 9th) at midnight, and there a plenty of huge price drops on its top-selling tech.
Among the highlights are the Fire streaming sticks, which let you bring the Fire platform to any TV with an HDMI port.
And you’ll also find great deals on video doorbells, Echo speakers, and tablets on sale until the close of business tomorrow.
Right now, these deals are open to everyone, not just Prime members. But that could change in the coming days so don’t let the grass grow.
Now the 48-hour sale has kicked off, you’ll find the cream of the crop listed on our best Prime Day deals page.
Amazon Fire TV 43-inch 4-series 4K
£229.99 (was £429.99)
Amazon Prime Day: Our 10 best deals
Amazon Prime Day runs until midnight on Wednesday (9th October). Here's our pick of the best deals for Prime subscribers.
*If you click on a link in this boxout we will earn affiliate revenue
- Amazon Fire TV Stick, £16.99 (was £44.99) – buy here
- Xinwld Wireless Earbuds, £24.99 (was £99.99) – buy here
- Apple AirPods Pro (2nd generation), £179 (was £229) – buy here
- 43-inch 4-Series Fire TV, £229.99 (was £429.99) – buy here
- Lindt Milk Chocolate Truffles, 1kg, £19.95 (was £30) – buy here
- Ninja Foodi MAX Air Fryer, £159.99 (was £239.99) – buy here
- Maybelline Lash Sensational Mascara, £7.79 (was £12.99) – buy here
- Silentnight Comfort Control Electric Blanket, £35.99 (was £42.99) – buy here
- COSRX Advanced Snail 96 Mucin Skin Serum, £12.15 (was £23.99) – buy here
- Finish Ultimate Plus 105x Dishwasher Tablets, £14.99 (was £41) – buy here
Just remember: to qualify for these offers you need to be signed up to Prime.
We’ve rounded up more great offers here:
Head to our shopping tech hub for discounts on TVs, mobiles, tablets and other tech deals.