CLARKSON’S Farm star Lisa Hogan has revealed an exciting update about Diddly Squat Farm – it’s getting a second shop.
Lisa, 50, has appeared alongside her boyfriend Jeremy Clarkson, 64, in all three series of the hit Amazon Prime Video show Clarkson’s Farm.
As filming for season four continues, the team at Diddly Squat Farm is staying busy with a wide range of new projects and business opportunities.
Lisa took to social media to confirm their latest business plans as they open a second farm shop, naming it ‘Diddly 2’.
This comes after fans queued for the official Diddly Squat Farm shop for more than two hours on busy days.
So, Lisa is preparing to open another shop to deal with demand.
In a video on Instagram, she confirmed the news while she swept from inside a barn.
She wrote: “Can’t wait to get Diddly 2 open, not least as it will have legit t-shirts and the like.
“For its plucky soul and spirit, Diddly Squat Farm Shop will always remain jewel in the crown for me.
“But if I can open in time, this place will be fun too. Shall I call it Didders…? Please send suggestions!”
She also revealed the opening date for the new shop and after a fan asked: “Curious when Diddly 2.0 would be finished? We are looking to travel there in March 2025.”
Lisa replied, confirming it would be opening this Thursday (22 August).
She also confirmed that the farm shop is not on the farm itself, but “about 25 minutes away.”
Jeremy Clarkson’s Diddly Squat Farm Shop has turned into a major tourist attraction since his show Clarkson’s Farm debuted on Amazon Prime.
However, fans of the show have revealed just how long it actually takes to get into the popular attraction.
The shop, which opened in Chadlington, Chipping Norton, in 2020, draws visitors from all over the country.
Meet the cast of Clarkson's Farm
Clarkson's Farm began streaming in 2021 and follows Jeremy Clarkson and his team managing Diddly Squat Farm in the Cotswolds. Here's a 'who's who' of faces in the Clarkson's Farm cast.
- Jeremy Clarkson: Presenter and journalist; also known for Top Gear, The Grand Tour and Who Wants to be a Millionaire?
- Lisa Hogan: A former actress and Jeremy’s partner, who assists in the running of the farm shop.
- Kaleb Cooper: A young farm worker from Chipping Norton, who forms a double act with Jeremy on-screen. He’s later promoted to farm manager in series three.
- Gerald Cooper: Specialist in the construction and maintenance of dry stone walls and the farm’s “head of security”. Of no relation to Kaleb.
- Charlie Ireland: Nicknamed “Cheerful Charlie”, a professional land agent who advises Jeremy on land management.
Fans not only hope to catch a glimpse of Jeremy, his partner Lisa, or beloved farm personalities like Kaleb Cooper, but they also line up for hours to purchase produce sourced directly from his farmland.
One fan took to TikTok to document their journey to the farm and share it on the online platform.
They captioned the video: “How long we queued to get into Diddly Squat Farm Shop…”
The video started with an image of the back of the line, and then jumped forward 22 minutes to show it “slowly moving”.
After 35 minutes a photograph of a sign was shown that told people there would be another 45 minutes of waiting to go.
There were several more signs including a “no dogs allowed” one and an only accepted cash one.
After 58 minutes of queueing, the social media poster still couldn’t even see the shop.
They finally caught their first glimpse of the entrance at the one hour and 16-minute mark.
It took another 14 minutes to make it to the front of the queue, meaning they waited around one hour and 30 minutes in total.
They finally made it inside the shop and treated themselves to some farm goodies.
The TikToker ended writing with: “An hour and a half and an empty bank account later.”
Although happy with their day out, other users were not impressed by the queue times as one commented: “Is it really worth a 90 minute queue for a little farm shop?”
Another added: “Absolutely insane when a local farm shop sells the same produce (if not better) with no queue.”
A third penned: “What day did you go? I want to go on a Friday in a couple of weeks but that queue is just a joke?”
Clarkson’s Farm season four is expected to be released in late spring or early summer of 2025.
